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Study the enemy. Do what they do, but do it better.

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WHY ART ACTIVISM?

All true art is a form of activism.
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BEAUTIFUL TACTICS 13: FLASH MOB

Performance art with a purpose.
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BEAUTIFUL TACTICS 12: EVICTION BLOCKADE

Home is where the heart is.
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BEAUTIFUL TACTICS 11: ELECTORAL GUERILLA THEATER

Instead of waging an all-out assault on the castle, the prankster slips through the gates wearing a fool's outfit.
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BEAUTIFUL TACTICS 10: DISTRIBUTED ACTION

A distributed action projects the power of the movement and gives activists a sense of being part of a greater whole.
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BEAUTIFUL TACTICS 9: DIRECT ACTION

Direct action gets the goods.
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BEAUTIFUL TACTICS 8: DÉTOURNEMENT (CULTURE JAMMING)

Détournement appropriates and alters an existing media artifact, one that the intended audience is already familiar with, in order to give it a new meaning.
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